CEOs in India are more likely to want to cut operating costs than CEOs in other countries.

A great majority of Indian CEOs indicated in a survey that they are reducing or aim to reduce operating costs in response to increased geopolitical threats, despite being more optimistic than their global counterparts about their country’s economic prospects.

The majority of companies do not intend to reduce personnel or pay, according to the annual Global CEO Survey conducted by PwC and released on the first day of the World Economic Forum.

Four in ten CEOs (40 percent of global respondents and 41 percent of India respondents) do not expect their companies to be commercially viable in ten years if the current trajectory is maintained.

Additionally, almost 78% of India CEOs, 73% of worldwide CEOs, and 69% of Asia Pacific CEOs anticipate a reduction in global economic growth during the next 12 months. Despite the grim global picture, India’s CEOs are optimistic about the country’s economic progress, according to the study. 57% of chief executive officers are optimistic about India’s economy during the next 12 months.

Comparatively, only 37% of Asia Pacific CEOs and 29% of global CEOs anticipate that economic growth will increase in their respective nations or regions during the next 12 months.

PwC added that geopolitical flashpoints have encouraged CEOs to incorporate interruptions into their plans. When asked what, if anything, their company is doing because of the war in Europe for the next 12 months, 67% of India’s chief executive officers said they are changing their supply chains.

Also, 59% said they are adding new products and services, 50% said they are putting more effort into cyber security and data protection, and 48% said they are changing their position in existing areas and/or entering new markets.

In reaction to the current environment, 93% of India CEOs (compared to 85% of global CEOs and 81% of Asia Pacific CEOs) say they are decreasing or aiming to reduce operational costs, according to a survey report.

Between October and November 2022, 4,410 CEOs from 105 countries and territories, including 68 CEOs from India, took part in the study.

Indian CEOs recognised inflation, macroeconomic volatility, climate change, and geopolitical conflict as key challenges for the next 12 months. Nearly 60% of the Indian people who answered the survey said that they are making new products or processes that are better for the environment.

Cost reductions remain a top focus everywhere, with 93% of India CEOs indicating that they are cutting, have reduced, or are considering cutting operational expenses and boosting revenue growth in order to overcome economic problems and volatility.

About eighty-five percent claimed that they will not downsize their personnel, and ninety-six percent stated that they will not lower wages, proving their commitment to retaining talent.

Despite evidence of a worldwide economic downturn, persistently high inflation, and global consequences of the European crisis, India’s economic growth outlook has remained mostly optimistic.

Even though India’s economy may grow more slowly in 2022–23 than it did in 2021–22, the World Bank says that its strong domestic demand will keep it as one of the world’s fastest-growing major economies.

In October 2022, the World Bank increased its GDP forecast for India for 2022–23 from 6.5 percent to 6.9 percent, while the Reserve Bank of India dropped its projection for the current fiscal year to 6.8 percent, attributing the change to a global slowdown.


Hi, my name is Nisha and I'm an educational journalist based in India. I've always been passionate about the power of education to transform lives, and that's what led me to pursue a career in journalism focused on this area. I completed my Bachelor's degree in English from Hindu College in Delhi in 2013 and then went on to earn my Master's in Journalism and Mass Communication from the Indian Institute of Mass Communication in 2017. During my studies, I also completed several short-term courses on Education in India, Sociology, and other related subjects to deepen my knowledge in this field. I'm particularly interested in improving access to quality education in rural areas, where students often face significant challenges. I've worked on a number of initiatives to address this issue, including advocating for better policies, resources, and practices that can make a difference. As an educational journalist, I'm passionate about using my platform to highlight important issues in the education space. I've covered a wide range of topics, including the impact of technology in the classroom, innovative approaches to teaching and learning, and the challenges facing students from marginalized communities. One of the things I love most about my work is the opportunity to constantly learn and grow. I'm an avid reader and believe that reading is key to expanding one's knowledge and perspective. I'm always seeking out new ideas and insights to help me better understand the world around me. In summary, as an educational journalist, I'm dedicated to using my skills and expertise to make a positive impact in the field of education. I'm committed to improving access to quality education for all students and to using my platform to raise awareness about important issues in this area.

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